Tonga launches ‘rugby’s maddest fan’ world cup tourism campaign


A tourism campaign for the Kingdom of Tonga is targeting the 85,000 people expected to be going to the Rugby World Cup in New Zealand with a search to find “rugby’s maddest fan.”

The website www.rugbymaddest.com is at the centre of the campaign, which includes a competition the winner of which will get a holiday to Tonga.

via Tonga launches ‘rugby’s maddest fan’ world cup tourism campaign – mUmBRELLA.